‘Assassin’s Creed’ Viral Marketing Teases Some Kind Of Mysterious Something Or Another
By Jacob Hall/Dec. 21, 2015 1:30 pm EST
And no, none of those questions will be answered today. But we do get a banner, a new official website, a mysterious phone number that takes you to a mysterious message. Let’s dive into the Assassin’s Creed viral marketing and see what it has to offer.
Let’s get the boring part out of the way first: this banner, which is little more than the movie’s logo against a black background. Anyone who has ever walked down the video game shouldn’t be too surprised by this. It’s a little different from the title treatment that has graced the title screen of every game in the series, but not by much.
Yeah, it’s certainly not hard science fiction, but it can be fun.
Anyway, the Abstergo site has nothing to offer at the moment beyond the corporation’s logo and a list of 11 cities from around the world: New York, Chicago, Los Angeles, Tokyo, Seoul, Madrid, London, Paris, Osaka-Kobe, Shanghai, and Moscow. So, what does this mean? Well, the official Assassin’s Creed Twitter feed posted this image of a business card:
12.21.16 pic.twitter.com/ikNNeheWuk
— Assassin’s Creed (@AssassinsMovie) December 21, 2015
And what happens when you try to call Mr. Alan Rikkin, CEO of Abstergo? You get this message:
And this is where we’ll take a stab in the dark. Is it possible that those 11 cities will play host to special events showcasing footage from the movie on March 25, 2016? That’s not beyond the realm of possibility – tons of major movies have drummed up hype by screening footage at exclusive events in a handful of locations. It’s also likely that March 25, 2016 could see the arrival of the first trailer. After all, that is the release date of Batman v Superman: Dawn of Justice, which would be a great platform on which to advertise a big December release.
Hello, you’ve reached the voicemail of Alan Rikkin. I’ll be out of the office on business until March 25 with limited availability.
Plus, both films feature Jeremy Irons and nothing ignites a movie’s box office like whipping Jeremy Irons fans into a frenzy.
Assassin’s Creed, which will apparently be like Batman Begins and Blade Runner because that’s exactly what sounds cool on the internet, will dive into a haystack after jumping off a cathedral on December 21, 2016.